Indicator Sales Coaching
Effectiveness Programme
Sales coaching is one of the highest-ROI activities a manager can do to significantly improve sales performance.
Total spots are limited to 10.
Programme Starts on 16 Oct 2025.
Coaching Programme
Most sales managers want to coach more but often don’t know how. Coaching often gets confused with training, pipeline reviews, or performance feedback. No surprise then that research highlights that less than one in five managers practise good coaching. Research also highlights that poor coaching is more detrimental than doing no coaching at all.
Conventional wisdom says the answer is “more coaching hours.” But it’s actually the opposite: it is the quality that matters, not the quantity. Even a small amount of coaching, done well, can shift rep performance dramatically.
That's where Indicator’s new Sales Coaching Effectiveness Programme comes in. Delivered virtually over five interactive sessions (with a deliberate two-week practice break), you’ll learn how to:
● Separate coaching from training and telling.
● Use simple tools to coach salespeople where impact is highest.
● Use practical frameworks to guide high-value coaching conversations.
● Make coaching fit your busy schedule without sacrificing results.
● Turn coaching from a once-in-awhile task to an always-on habit
Duration
Five interactive virtual sessions, 75–90 minutes each. An extra pulse check to keep you accountable and embed new habits.
Schedule
Oct 16, 23, 30 & Nov 6 & 13
Pulse Check: Nov 27
The Missing Ingredient
The often-missing ingredient to building up sales coaching success is having a supportive Community of fellow sales managers.
This programme is part of Indicator’s wider sales community, meaning you’ll not only practise coaching but also share experiences with peers who are solving the same challenges.
Outcomes you can expect
See Our values
We build revenue-driving systems on HubSpot for businesses that are ready to grow - and keep on growing.

See Our values
We build revenue-driving systems on HubSpot for businesses that are ready to grow - and keep on growing.

See Our values
We build revenue-driving systems on HubSpot for businesses that are ready to grow - and keep on growing.

See Our values
We build revenue-driving systems on HubSpot for businesses that are ready to grow - and keep on growing.

Meet your host - Chris Herbert

Chris Herbert is an experienced consultant, coach, and facilitator with over 20 years of expertise supporting sales and service teams across both ANZ and globally. Known for his engaging style and ability to combine data-driven research, storytelling, and hands-on exercises, Chris helps teams identify and prioritise what to do and how to do it, improving both strategy and operational performance.
His consulting background includes delivering across sectors including retail, finance, tech, and SaaS, and work with global brands like HSBC, American Express, Nespresso, Philips, and Vodafone. Chris spent nearly 15 years at CEB (now Gartner) on the Sales & Service Practice, advising frontline reps and sales leaders, and facilitating workshops across strategy, operations, and training to boost team performance.
A natural communicator, Chris builds trust quickly and creates environments where people feel heard, challenged, and motivated to grow. His expertise is grounded heavily in the best-practice research from CEB, where he delivered 45+ client workshops that used solutions, tools, & frameworks from their 5+ articles published in Harvard Business Review and their two books, The Challenger Customer and The Effortless Experience.
Investment: $1,295 + GST (per person)
Members of Indicator programmes get in touch for member rates.
If you'd like to find out more about the Programme or anything else you’d like to discuss – get in touch, we’d love to chat.