Sales Academy

Sales training that actually works. 

No more information overload. Bite-sized useable training reinforced on a monthly basis. Sales Professionals improve skills / gain focus / improve conversion rates. Delivered via a mix of in person and online sessions.

Online Sales Academy

Indicator’s unique Sales Academy delivered 100% via an online membership programme

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The Concept

The purpose of Sales Academy is to help B2B salespeople improve focus, skills and conversion
rates, without the overload of training information in one sitting that is proven to be forgotten.

A structured membership programme which focuses on continuous learning and accountability, Sales Academy is a new approach to sales training. You’ll use what you learn straight away, and make regular adjustments so that it embeds in your sales behaviour. Each monthly session introduces a new topic through both presentation and interactive participation.

Sales Syndicate

950% growth over 18 months. Yes, I would
say Indicator Sales Academy was a success!

Jason Ennor - MyHR

Sales Academy is based on 4 pillars

We improve the performance of salespeople for the long term. We provide expert guidance and structure to positively impact sales performance of individuals using the below 4 pillars.

We are passionate about sales

Skills Training

Our number one goal is to increase your sales performance

Planning and Execution

Our number one goal is to increase your sales performance

Mindset of a winner

Our number one goal is to increase your sales performance


Topics we cover

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How to build a sales pipeline, how to identify target customers, techniques and tools for prospecting, how to call, what to seek in those calls or interactions.

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Learn to build a consistent and scalable sales process that is aligned to your customers buying process.

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Discover the need to build and ask the best questions for your sales process and why this stage is so fundamental to sales sucess.

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How to cross-sell and upsell within your existing accounts with a goal to increase overall revenue.

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Discover the best way to build a structured and optimised proposal, how to successfully present proposals.

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Discover that objections can be used as a positive step, identify your most common objections and focus on how to respond.

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Learn when to deal with price, how to maintain margin, learn how to focus on return on investment propositions.

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Discover how to reach a successful agreement for both you and your prospect. 9 key methods to close sales, build your process and questions to effectively close.

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Develop your cadence or rhythm so that you are always keeping ahead of your targets.

What our clients say

“Sales Academy has provided practical real-world insights and techniques resulting in huge improvements in our processes and sales volumes.”

Brani Mead, UiRevolution

“Jason has come a long way since he first attended, and his confidence levels have increased 2-fold and that is turning into business for him.”

Aaron Jones, Senior Commercial Partner, BNZ

“I love this format. I have done sales courses over 2 full days which is intense and the information is an overload. The information is soon forgotten as is the interaction with other participants. Having a short sharp session once a month is great, it's digestible and engaging, I tend to put what I have learnt into practice instantly. Great concept!”

Sam Bensley, Motul

Your Facilitator



Head Facilitator

Michael is a compelling, energetic trainer and coach, captivating his
audience with his straight forward, practical approach.

After a 10-year career in the IT industry in sales and leadership roles,
Michael switched his focus to developing others full-time. Since 2004
he has been working with some of New Zealand’s largest organisations
to empower their people with new skills, attitudes and capabilities.

Michael uses these skills and his experience to quickly navigate to the
core of client issues and teach his clients new ways of thinking which
offer more powerful choices - with plenty of real life examples and
laughs along the way.

Your Facilitator

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